The Community Chest of Korea, widely known by its red “fruits of love” badge, celebrates its 10th anniversary today. A female celebrity in her 20s was revealed to be the charity’s largest donor, but she declined to reveal herself for the birthday party.

The group was established in 1998 in an effort to foment a culture of sharing in Korea, and it has now grown into the largest community-focused charity in the country. It has raised a total of 1.4 trillion won ($1 billion) over the past 10 years. More than 1.2 trillion won has so far been used to provide the underprivileged and disabled with food, clothing, housing and education.

In Korea, individual donations have increased more than fivefold over the past decade, from 16.2 billion won to 86.8 billion won. Corporate donations soared from 5.1 billion won to 180.6 billion won, according to the organization. “A rapid increase in both individual and corporate donations can be attributed to the spread of sharing culture in Korea, increased social contribution activities by companies, and the development of social contribution programs individual and corporate donors can participate in,” said Kim Hyo-jin, Community Chest of Korea’s public relations officer.

Meanwhile, a female celebrity in her 20s who didn’t want to be named contributed the largest amount of money to the organization - 850 million won. “We encouraged her to disclose her identity at our 10th anniversary event, but she persistently refused to do so,” said Kim.

The second-largest donor was Hong Myung-bo, head coach of the Korea national soccer team, who contributed 650 million won. Hong was followed by former Kookmin Bank President Kim Jung-tae (469 million won) and SKC Chairman Choi Sin-won (312 million won).

By Kim Chang-gyu JoongAng Ilbo [spark0320@joongang.co.kr]

http://joongangdaily.joins.com/article/view.asp?aid=2897294


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She has such a good heart!

The Community Chest of Korea said Thursday that actress Moon Geun-young has been the most generous individual donor to the welfare organization over the last ten years.

According to the result of the Community Chest's tally of the donations it received over the last ten years, the 21-year-old actress has donated a total of 850 million won since 2003.

The organization said that even though Moon had asked for anonymity, it had to disclose her name due to a barrage of media inquiries.

Coming in second is national soccer team coach Hong Myung-bo, who donated 650 million won in total, and Kim Jung-tae, former chief executive of Kookmin Bank.

Among corporate donors, Samsung led the pack with 187-point-two billion won, followed by Hyundai Automotive Group, SK and LG.

Reported by KBS WORLD Radio, image copied from empas.com

http://english.kbs.co.kr/news/newsview_sub...;key=2008111329